NFL superstar Marshawn Lynch's Beast Mode & Fam 1st Family Foundation, in partnership with digital agency T3MP0, has sponsored 50 BIPOC young leaders from the Indianapolis area to attend VeeCon 2023. This initiative aims to provide opportunities for underrepresented individuals to engage with the blockchain industry. The program features an impressive lineup of speakers, including business, popular culture, and Web3 legends such as Jeff Staple, Betty Deadfellaz, Latasha, and Illmind.